Impact of E-Commerce And Service Delivery In Jumia Nigeria
The marketplace isn't the same as it was in the past (Kotler, 2000, pp.14). According to Kotler's explanation, changes in the market are caused...
TESTIMONIAL APPEALS AS A STRATEGY TO INFLUENCE CUSTOMER ATTITUDE
Advertising is a tactical instrument that may be used to impact the thoughts and feelings that consumers have about a product or service. It...
The Marketing Strategy Employed By Cubana Group And The Prospects For The Growth Of...
Introduction
Marketing research and practices have evolved drastically through time, with an emphasis on marketing as a management issue giving way to an emphasis on...
EFFECT OF TWITTER BAN ON THE MARKETING PERFORMANCE OF BUSINESS IN NIGERIA
EFFECT OF TWITTER BAN ON THE MARKETING PERFORMANCE OF SMES BUSINESS IN NIGERIA
CHAPTER ONE
INTRODUCTION
SMEs are the backbone of major developed economies and important contributors...
THE IMPORTANCE OF BRANDING AND PACKAGING AS A MEANS OF PROMOTING SALES IN AN...
THE IMPORTANCE OF BRANDING AND PACKAGING AS A MEANS OF PROMOTING SALES IN AN ORGANIZATION
ABSTRACT
The study focused on branding and packaging as an...
The effect of twitter ban on marketing of products and services on the Internet...
The effect of twitter ban on marketing of products and services on the Internet among youths
The Effect of Electricity Power supply on the manufacturing sector output and productivity in...
The Effect of Electricity Power supply on the manufacturing sector output and productivity in Nigeria
ABSTRACT
This study is a critical evaluation of Electricity Power supply...
Strategic environmental scanning and organization performance in a competitive business environment.
Strategic environmental scanning and organization performance in a competitive business environment
Abstract
This work justified “the impacts of Strategic Environmental Scanning on Organization performance in a...
PROFIT MAXIMIZATION: A STRATEGIC TOOL FOR SURVIVAL OF BUSINESSES IN NIGERIA
PROFIT MAXIMIZATION: A STRATEGIC TOOL FOR SURVIVAL OF BUSINESSES IN NIGERIA
ABSTRACT
As we all know the objective of any business venture is to maximize profit....
The effect of corporate culture on corporate image. A study of adeniran ogunsanya college...
The effect of corporate culture on corporate image. A study of adeniran ogunsanya college of education, ijanikin, Lagos
Abstract
Every organization has its own distinct organizational...
