INFLUENCE OF SOCIAL MEDIA EXPOSURE ON FASHION TRENDS AMONG STUDENTS

INFLUENCE OF SOCIAL MEDIA EXPOSURE ON FASHION TRENDS AMONG UNDERGRADUATE STUDENTS CHAPTER ONE/INTRODUCTION The usage of social media technology by luxury brands surged in 2009. Technology encourages customers to interact with brands. These customer interactions build the brand by increasing awareness, involvement, and engagement; thus, adding to brand recall and stimulating purchases. Tweets, blogs, and […]

Journalism and Peace building: Newspaper coverage on Amotekun in South -West Nigeria

Abstract It was on 9 th January, 2020 the Southwest states, namely Lagos, Ogun, Oyo, Ondo, Osun and Ekiti, has launched a security formation to tackle the problem of insecurity within the region which led to reverted reaction from the Federal Government through the office of the Attorney General and many political analyst described the […]

Twitter influence on youth perception of celebrities in Nigerian music industry

Twitter influence on youth perception of celebrities in Nigerian music industry EXECUTIVE SUMMARY Interest in the famous seems to be a human phenomenon that goes as far back as recorded history. In ancient Greece and Rome, people created their gods as very human-like beings, complete with character flaws. Humans often appear captivated by those they […]

The role of twitter as a tool for political education a study of the Endsars protest

(#ENDSARS) Role of twitter as a tool for political education a study of the endSars protest CHAPTER ONE INTRODUCTION The microblogging site Twitter lets people post quick 140-character updates, or ‘tweets’, to a network of followers. Twitter asks participants ‘What’s happening?’ resulting in a constantly-updated stream of short messages ranging from the mundane to breaking […]

The role of mass media in the fight against police brutality. A case study of Endsars protest

The role of mass media in the fight against police brutality. A case study of Endsars protest BACKGROUND TO THE STUDY The  Special  Anti-Robbery  Squad  (SARS)  was  created  in  Lagos State in 1992, a time when Notorious armed robbers such as Shina Rambo6 were in control of the state (Midenda, 2017). It was created as […]

NEWSPAPERS COVERAGE OF ENDSARS PROTEST IN NIGERIA. A STUDY OF SELECTED NEWSPAPERS

NEWSPAPERS COVERAGE OF ENDSARS PROTEST IN NIGERIA. A STUDY OF SELECTED NEWSPAPERS CHAPTER ONE INTRODUCTION The capacity of the mass media to create awareness on any issue in modern society has come to be recognized. Society, therefore, depends mostly on the mass media for its information and communication needs. The functions of the media in […]

Content analysis of mass media reportage on coronavirus-19 (COVID-19) in Nigeria

Content analysis of mass media reportage on coronavirus-19 (COVID-19) in Nigeria from six widely circulated Nigerian newspapers Abstract A multifaceted approach is needed in combating the COVID-19 pandemic which is getting protracted with increasing cases around the world. The role of the media in tackling pandemics have been established. However, data on the role of […]

Challenges The Mass Media Face In The Beat To Promote Good Governance

Challenges The Mass Media Face In The Beat To Promote Good Governance In Nigeria INTRODUCTION Over the past two decades, Sub-Saharan (simply ‘Africa’) has been partly transformed by the winds of democratic change (Diamond, 2010), sequel to the collapse of Soviet Unions in the 20th century. But democratic structures and processes in Nigeria’s history had […]

Content Analytical Study of the Twitter Handle of Selected Celebrities As a Tool For Mobilizing #EndSARs Protesters

Content Analytical Study of the Twitter Handle of Selected Celebrities As a Tool For Mobilizing #EndSARs Protesters Chapter One/Introduction This thesis analyzes a compilation of tweets from a specific digital social movement, #EndSARs. This campaign was an instance of hashtag activism to end police brutality that appeared on Twitter following series of mass protests against […]