The Role of Technological Advancement in African Cinema: A Case Study of Nollywood

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The Role of Technological Advancement in African Cinema: A Case Study of Nollywood

The advancement of technology has created new opportunities for amateur and auteur in filmmaking. The technological innovation is continuously transforming the film industry, thus enabling the application of re-imaging and re-engineering in the films to enhance the quality of films. Nollywood, a Nigerian film industry, is heavily being impacted by the technological advancement which is using digital technologies and High-Definition cameras. This has led to film studios and film companies mushrooming across the country and its borders. Presently, Nigeria is considered as one of the most competitive film industry in the world, and thus has become an African icon. For Africa, this has greatly resulted in a shared commodified culture. This paper discusses the role of technological advancement in the film industry and investigate all viable prospects for today’s tech-savvy filmmakers for the development of African cinema

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