In the role of a Management Consultant, you are invited by the CEO of Yakult to their headquarters. They have secured permission from Yakult’s Board of Directors (BoD) to review and upgrade their global strategies in Europe, Africa, the Middle East and Asia. In view of this background, you are required to undertake a strategy upgrade of Yakult and provide a business REPORT to the CEO on further growth opportunities and sustainability of this growth into Europe, Africa, the Middle East and Asia using the techniques and concepts covered in the module
